Before we open, we need to have a sign made for the building (this is just one of many things that need to happen before we open but that’s not a fun blog entry).  We would love to have a huge sign that people can read from down the block.  It would be really great if we had a sign that was big enough to give people a chance to re-read it a couple of times and realize that it says “PIAZZA” not “PIZZA”.  However, there is a law in Easton against this kind of sign and we must obey the law.  

Easton requires that our sign must be less than or equal in area to the width of the store.  There was some misunderstanding on my part for a good three or so weeks about this, I thought that the sign couldn’t be taller in inches than the store was wide.  I’m just glad that’s all cleared up now because now we realize that the sign can be any shape, unconstrained by height!  It was pretty silly that I thought they meant height…  

This is a photoshop-ed image of our store with a brand new sign!